Show your customers how simple
you’ve made online payments.

Your toolkit for marketing G2A PAY throughout your website.

Bring the G2A PAY brand to your website

Securing sales and improving conversions isn’t just about offering more payment methods. Our most successful merchants make G2A PAY an integrated, seamless part of the customer experience.

To help you get started, we’ve created a suite of brand logos, buttons and acceptance marks, as well as simple guidelines on how to use them effectively.

 Read on to find the assets you need and start giving your customers a joined-up experience they can trust.




Branded and unbranded buttons

When your customers are ready to pay, our choice of buttons makes sure they can quickly and easily head to the checkout. 

  1. 1. Standard G2A PAY button

    G2A PAY
    G2A PAY
    G2A PAY
    G2A PAY
  2. 2. Standard G2A PAY buttons

    G2A PAY
    G2A PAY
    G2A PAY
    G2A PAY
  3. 3. Checkout with G2A PAY buttons (horizontal)

    G2A PAY
    G2A PAY
    G2A PAY
    G2A PAY
  4. 4. Checkout with G2A PAY buttons (horizontal)

    G2A PAY
    G2A PAY
    G2A PAY
    G2A PAY
  5. 5. Pay by G2A PAY buttons ( horizontal)

    G2A PAY
    G2A PAY
    G2A PAY
    G2A PAY
  6. 6. Pay by G2A PAY buttons (horizontal)

    G2A PAY
    G2A PAY
    G2A PAY
    G2A PAY
  7. 7. Checkout with G2A PAY buttons (vertical )

    G2A PAY
    G2A PAY
    G2A PAY
    G2A PAY
  8. 8. Checkout with G2A PAY buttons (vertical)

    G2A PAY
    G2A PAY
    G2A PAY
    G2A PAY
  9. 9. Pay by G2A PAY buttons (vertical)

    G2A PAY
    G2A PAY
    G2A PAY
    G2A PAY
  10. 10. Pay by G2A PAY buttosn (vertical)

    G2A PAY
    G2A PAY
    G2A PAY
    G2A PAY
  11. 11. Standard PAY NOW buttons

    G2A PAY
    G2A PAY
    G2A PAY
    G2A PAY
  12. 12. Standard PAY NOW buttons

    G2A PAY
    G2A PAY
    G2A PAY
    G2A PAY
Download files

Acceptance marks

You’ve chosen the easiest way for people to pay using 200+ payment methods - our acceptance marks are the fastest way to show your customers.

G2A PAY Acceptance Marks
White Grey Navy Blue Transparent for lighter background Transparent for darker background
G2A PAY G2A PAY G2A PAY G2A PAY G2A PAY
G2A PAY G2A PAY G2A PAY G2A PAY G2A PAY
G2A PAY G2A PAY G2A PAY G2A PAY G2A PAY
Download files

Logos

Ideal for your marketing collateral, emails or blog posts, the horizontal G2A PAY logo is the most recognisable version - and our preferred choice.


  1. 1. Light background, G2A PAY basic logo

    G2A PAY
    G2A PAY
    G2A PAY
  2. 2. Light background, G2A PAY achromatic logo

    G2A PAY
    G2A PAY
    G2A PAY
  3. 3. Dark background, G2A PAY basic logo

    G2A PAY
    G2A PAY
    G2A PAY
  4. 4. Dark background, G2A PAY achromatic logo

    G2A PAY
    G2A PAY
    G2A PAY
Download files

Badges

Show that you’re ready to accept global and local payment methods with G2A PAY. Just add a G2A badge to your website footer with the option to include popular payment methods.

Please note:
That badges are not CTA elements and they don't forward the user to the checkout.
You can expand the "Now accepting" badges with a few main payment methods of your choice to inform users that the most popular payment methods by region are now available via G2A PAY.
DO NOT create your own badge.

  1. Light background

    G2A PAY
    G2A PAY
    G2A PAY
    G2A PAY
    G2A PAY
    G2A PAY
    G2A PAY
  2. Dark background

    G2A PAY
    G2A PAY
    G2A PAY
    G2A PAY
    G2A PAY
    G2A PAY
    G2A PAY
Download files

Payment method modules

The best thing about G2A PAY is our support for so many familiar, trusted payment methods around the world. With a payment method module, you can show your customers some of the most popular payment methods you now accept - just use our template as shown in the following examples.

  1. Light background module horizontal

    G2A PAY

    Example

    G2A PAY
    G2A PAY

    Example

    G2A PAY
  2. Light background module vertical

    G2A PAY

    Example

    G2A PAY
    G2A PAY

    Example

    G2A PAY
  3. Dark background module horizontal

    G2A PAY

    Example

    G2A PAY
    G2A PAY

    Example

    G2A PAY
  4. Dark background module vertical

    G2A PAY

    Example

    G2A PAY
    G2A PAY

    Example

    G2A PAY
Download files

Get more advice on using G2A PAY branding

In our complete brand guide for merchants, see the most effective ways to build customer confidence - and conversions - using G2A PAY logos, acceptance marks, and payment method modules.

G2A PAY merchant guide

G2A PAY
merchant guide

PDF file (4.9 MB)

Download file