Taking a retrospective look at last week’s top industry developments, we can all agree that GDPR was (and still is) the hottest topic of the month. With the regulation finally coming into force on May 25, the industry is curious to find out how its enforcements will look like. Meanwhile, let’s take a quick look at other interesting developments:
Adobe steps up eCommerce game with Magento acquisition
Photoshop software provider Adobe has entered into an agreement to acquire eCommerce platform Magento Commerce for USD 1.68 billion. By combining the Magento Commerce Cloud with its Adobe Experience Cloud, Adobe is positioning itself to be a bigger player in the industry in order to compete against market leaders including Oracle and Salesforce.
Adobe aims create a single platform to serve both B2B and B2C customers globally. Magento brings together digital commerce, order management and predictive intelligence onto a unified commerce platform to enable shopping across an array of industries including consumer-packaged goods, retail, wholesale, manufacturing and the public sector.
Starbucks outperforms Apple Pay. Surprise? Not really …
More than 23 million consumers will use the Starbucks app to make an in-store purchase at least once every six months in 2018, according to market research firm eMarketer. This means the coffee company has more users than Apple Pay, Google Pay and Samsung Pay. Apple Pay comes second with 22 million users, followed by Google Pay with 11.1 million consumers and Samsung Pay with 9.9 million.
The Starbucks app’s popularity is powered by the value it brings to its customers, its early adoption (before the other Pay-products), easy use and a loyal customer base that enjoys a robust rewards program, the same source indicates.
Starbucks’s in-store mobile payments app is available on both iOS or Android, whereas Apple Pay, Google Pay and Samsung Pay users are restricted by the type of phone they own.
PayPal now available with Google Pay
PayPal can now be used as a payment method across the Google ecosystem. The former eBay unit already partners with Google to enable shared users to pay via PayPal in-store, online and in-app with Google Pay and on Chrome mobile web at online merchants via their PayPal accounts. Last week, the partnership was extended to deliver more payment experiences across the Google ecosystem to US users.
According to the official press release, whenever a user adds PayPal to their Google Play account, it will automatically enable their linked PayPal account and make it available as a payment option across Google services such as Gmail, YouTube, Google Pay and Google Store, including where Google offers peer-to-peer payments, without the user needing to log in again.
Carrefour debuts new concept store in China with Tencent help
Carrefour has launched its innovative Carrefour Le Marche store in Shanghai, as it expands its collaboration with Tencent Group.
The French retailer’s new concept store features smart technology such as self-payment through the WeChat app, artificial intelligence and self-checkout machine. Customers can pay for the products with their WeChat accounts by scanning a QR code and enabling payments with facial recognition technology.
Via this initiative, Carrefour is poised to compete with eCommerce company Alibaba’s Hema high-tech supermarket chain, which already had 22 stores under operation by the end of 2017.
Bitcoin goes physical in Singapore
Tangem, a digital asset smart banknote manufacturer, trials Bitcoin banknotes at a major mall (the Megafash Suntec City store) in Singapore.
The technology will allow blockchain-based cryptocurrencies to be issued as smart physical banknotes with embedded near-field communication (NFC). Tangem Notes are “smart banknotes’’ with an S3D350A chip developed by Samsung Semiconductor. The chip will allow consumers to physically carry Bitcoin stored in denominations of 0.01 and 0.05 BTC. The company is also delivering the first shipment of 10,000 production notes to prospective partners and distributors around the world for commercial pilots.
Singapore is a country famous for its encouraging regulatory stance on both cryptocurrency and blockchain technology.